Enhance Neath
Great Specials and Local Service!
Kishor’s journey began in Sydney in 2008, working as a Service Station Attendant while studying accounting. Driven by the dream of owning his own business, he saved diligently for years. In 2015, the opportunity came to purchase a rundown service station in Neath, NSW
Kishor and his wife, Shilpa, both rolled up their sleeves and began rebuilding the business from the ground up. In 2018, he joined New Sunrise and began renovating the store, refining the layout, implementing initiatives like The Common Good Coffee and branding. This branding proved to be a turning point, transforming the perception of the store and driving year-on-year growth.
A Community-First Mindset
Located just outside Newcastle-Maitland, Neath is a tight-knit and Enhance Neath has become an essential part of it. The business is known for their great promotions, support of the local fire brigade and sponsorship of community sporting teams
During times of crisis, Kishor and his wife Shilpa have been seen delivering water, food and support. Their ongoing volunteer work has even earned them a Certificate of Appreciation from the Neath Fire Brigade.
Kishor’s Top Tips for Success
✔ Track everything: Use a daily POS dashboard to monitor trends and respond fast.
✔ Inventory management: Scan stock in and out. It’s crucial for managing COGS and margins.
✔ Invest in your team: Happy, trained staff lead to loyal, returning customers.
✔ Keep it fresh: Annual updates to layout and design keep customers engaged.
✔ Use your tools: Platforms like Accelerate Training boost staff confidence and performance.
✔ Planogram with purpose: Tailor your layout based on real-time data.
✔ Think local: Community involvement builds trust and long-term relationships.
✔ Lean on New Sunrise: “They’re more than a buying group, they’re business partners for independents.”
✔ Maintain your equipment: Clean and service regularly—downtime equals lost revenue and unhappy customers
Driving Growth – Story & Strategies
1. Systems and Processes
Kishor lives by the motto: “If you can’t measure it, you can’t manage it.” He tracks daily, weekly and monthly performance, focusing on both sales and margins
2. Staff and Customer Engagement
Kishor’s staff turnover is remarkably low—almost unheard of in an industry where the national average is around 42%. His secret? Investing in his team. Staff receive monthly bonuses based on upselling and performance, they participate in development programs like Accelerate Training.
Customers also love the rotating promotions and the familiarity of the long-term team. “People come in just to see what’s new on the $1 or $2 deals—it keeps things exciting.”
3. Continuous Store Refreshes
Every year Kishor reinvests in the business, from new shelving to product layouts, to upgraded toilets (yes, even the “Golden Loo”). He’s always improving the customer experience by taking on board the incentives and resources made available by New Sunrise. In 2024, his focus turned to infrastructure: new tanks and pumps to improve forecourt efficiency and reduce downtime.
4. Marketing and Promotions
“New Sunrise makes it easy to stay ahead of market trends,” says Kishor. Their promotional calendar not only keeps customers engaged, but also drives volume across key categories. The support materials, merchandising guidance and campaign strategies are major contributors to his ongoing success.
5. Branding
With the help of New Sunrise, Enhance Neath has a strong, cohesive store image. This sets the tone for service and creating a lasting impression. “Branding elevated our presence. People could see that we were serious, professional and here to stay.”
The support from New Sunrise
“From the very start until now has been outstanding. Every time they walk in the door, they’ve got their Enhance Neath hat on. They bring ideas and opportunities that elevate our business. They’re always looking out for our best interests and I see New Sunrise as family. I wouldn’t be where I am today without them.
Kishor and his wife Shilpa are proud of how far they’ve come and it shows in their work ethic, results and leadership within the network. Their passion and commitment have not gone unnoticed: Passport to Profit Award Winners – 2018 and 2024. “They’re more than a partner; they’re family.”
