New Sunrise and Sunrise Local Store Launches “Shocktober” To Support Heart of The Nation
New Sunrise and Sunrise Local Stores are passionate about making a difference in our communities. This October, we are excited to launch our annual “Shocktober” campaign to support Heart of the Nation in raising awareness about sudden cardiac arrest and the importance of having AEDs (Automated External Defibrillators) in the community.
Now in its fourth year, our campaign continues our ongoing support for Heart of the Nation and amplifies the life-saving message of ‘Call, Push, Shock’—the three essential steps everyone should know when responding to a cardiac emergency.
About Heart of the Nation
Heart of the Nation was founded by Greg Page, the original Yellow Wiggle, after his own terrifying experience with sudden cardiac arrest in January 2020. Thanks to the quick actions of an off-duty nurse and the use of a nearby AED, Greg’s life was saved. With survival rates for cardiac arrest as low as 10%, he has since dedicated himself to making AEDs more accessible and visible in communities across Australia.
Know more about Heart of the Nation and its initiative
10c Per Product Purchased will be Donated to Heart of the Nation
Throughout October, with the support of our supplier partners, we’ll donate 10 cents from every participating product purchased across our New Sunrise and Sunrise Local Stores network to Heart of the Nation. We aim to raise over $250,000 and reach more than 20 million Australians. This initiative is about raising funds and empowering people with the knowledge that early access to an AED can increase survival chances by up to 75%.
Win a VIP Experience at the Cricket with Greg Page
As part of Shocktober, every participating product purchase gives you a chance to win a VIP cricket experience with Greg Page, the founder of Heart of the Nation and the original Yellow Wiggle. One lucky winner and two friends will enjoy an unforgettable day with Greg!
How can you help?
- Visit any Sunrise Local Store and purchase any participating products to support the cause.
- Follow and share our Sunrise Local Stores Facebook page for educational posts about the importance of AEDs and heart health. Share these posts with your friends to help us reach more people and spread awareness about this great initiative.
- Follow Heart of the Nation on social media. They provide valuable information about cardiac arrest and how you can save lives with AEDs through various events and resources.
JOIN US IN THIS INITIATIVE AND MAKE A DIFFERENCE IN THE COMMUNITY.
Learn more about Heart of the Nation’s life-saving mission and find your nearest Sunrise Local Store.
Stay in the loop with all things by following us on Sunrise Local Stores Facebook Page and Instagram for updates.